Case Study
Case Study
Case Study
Case Study
Seed & Smith Retail
Seed & Smith Retail
Seed & Smith asked ABC to lead the design of a new flagship dispensary from the ground up. From architectural collaboration to merchandising strategy, we delivered a modern, inviting retail environment—thoughtfully crafted to destigmatize cannabis, attract a broader customer base, and perform like a premium shopping experience.
Seed & Smith asked ABC to lead the design of a new flagship dispensary from the ground up. From architectural collaboration to merchandising strategy, we delivered a modern, inviting retail environment—thoughtfully crafted to destigmatize cannabis, attract a broader customer base, and perform like a premium shopping experience.
Seed & Smith asked ABC to lead the design of a new flagship dispensary from the ground up. From architectural collaboration to merchandising strategy, we delivered a modern, inviting retail environment—thoughtfully crafted to destigmatize cannabis, attract a broader customer base, and perform like a premium shopping experience.
Seed & Smith asked ABC to lead the design of a new flagship dispensary from the ground up. From architectural collaboration to merchandising strategy, we delivered a modern, inviting retail environment—thoughtfully crafted to destigmatize cannabis, attract a broader customer base, and perform like a premium shopping experience.
Retail Design
Retail Merchandising
Retail Promotion
About the work
About the work
About the work
About the work
This wasn’t about just building another dispensary. It was about raising the bar and changing expectations.
The challenge: turn an empty shell in Louisville, Colorado into a modern cannabis destination that neighbors could feel proud of. No armed guards. No intimidation. Just great service, beautiful products, and a shopping experience that felt more Erewhon than head shop.
ABC partnered closely with real estate developers, architects, and the
Seed & Smith team to shape every aspect of the experience —from exterior signage to merchandising flow, digital ordering, and display case design. The result was a clean, minimal retail environment grounded in light oak finishes and a “general store” merchandising concept that welcomed all generations.
This wasn’t about just building another dispensary. It was about raising the bar and changing expectations.
The challenge: turn an empty shell in Louisville, Colorado into a modern cannabis destination that neighbors could feel proud of. No armed guards. No intimidation. Just great service, beautiful products, and a shopping experience that felt more Erewhon than head shop.
ABC partnered closely with real estate developers, architects, and the Seed & Smith team to shape every aspect of the experience —from exterior signage to merchandising flow, digital ordering, and display case design. The result was a clean, minimal retail environment grounded in light oak finishes and a “general store” merchandising concept that welcomed all generations.
This wasn’t about just building another dispensary. It was about raising the bar and changing expectations.
The challenge: turn an empty shell in Louisville, Colorado into a modern cannabis destination that neighbors could feel proud of. No armed guards. No intimidation. Just great service, beautiful products, and a shopping experience that felt more Erewhon than head shop.
ABC partnered closely with real estate developers, architects, and the
Seed & Smith team to shape every aspect of the experience —from exterior signage to merchandising flow, digital ordering, and display case design. The result was a clean, minimal retail environment grounded in light oak finishes and a “general store” merchandising concept that welcomed all generations.
This wasn’t about just building another dispensary. It was about raising the bar and changing expectations.
The challenge: turn an empty shell in Louisville, Colorado into a modern cannabis destination that neighbors could feel proud of. No armed guards. No intimidation. Just great service, beautiful products, and a shopping experience that felt more Erewhon than head shop.
ABC partnered closely with real estate developers, architects, and the Seed & Smith team to shape every aspect of the experience —from exterior signage to merchandising flow, digital ordering, and display case design. The result was a clean, minimal retail environment grounded in light oak finishes and a “general store” merchandising concept that welcomed all generations.
Business outcome
Opened on time and on budget
Recognized as one of Colorado’s first dispensaries designed for everyday shoppers, not just cannabis enthusiasts
Elevated the Seed & Smith brand from “local grower” to “modern retailer”
Created a replicable template for future store builds
